Strategy articles.
Practical articles for decision-makers in this topic.
Locked into Microsoft? What to do with your licences now
Don't wait for the regulators: today, the savings on Microsoft licences come from your own licence hygiene. The UK competition authority says Microsoft's business software is hard to…
A one-page IT strategy for SMEs, and where IT money leaks
An SME doesn't need a fifty-page IT strategy. One page is enough: what the business wants to achieve, what you have now, the next three steps, and how…
AI search visibility: recommended by ChatGPT and Claude
AI assistants recommend companies they can find clear, verifiable, quotable information about, on sites their crawlers can reach. There's no trick: good content, unambiguous company information, and letting…